Marcel Wijnhorst takes up position as strategic advisor at Dialog Groep
Dialog Groep announces that Marcel Wijnhorst (46) has been appointed strategic advisor at Dialog Groep as of November 2nd. In this position Marcel is responsible for advising on appropriate solutions based on customer needs. Dialog Groep is the local independent solution provider and specialist in digital customer interactions.
Larger organizations in particular are engaged in digital innovation. Yet taking the first step is often difficult. Marcel has knowledge and experience in implementing intelligent software solutions in the field of ICT, business processes, laws and regulations, etc.
Marcel Wijnhorst: ‘I would like to work for an organization where employees, job satisfaction and teamwork are the most important. During my first conversations with Dialog Groep it was confirmed again and again that employee satisfaction and engagement are of great importance to the company. With this next step in my career I can advise my network, relations and partners the most advanced customer interaction solutions to make (digital) customer interaction faster, easier, more secure and more personal. By doing so, we offer our customers’ customers the most ultimate customer experience where their latent pain is being resolved, and wishes and needs are being fulfilled.’

Marcel Wijnhorst: ”I would like to work for an organisation where employees, job satisfaction and teamwork are number one.”
With the arrival of Marcel Wijnhorst, Dialog Groep will be able to take the needs of its potential clients even better into account when developing digital customer interaction solutions. According to Patrick Roelandt, Managing Director & Co-owner of Dialog Groep, Marcel brings a wealth of knowledge about the field: ”Marcel brings a large network and knowledge of both the field, the solutions and the industries in which we operate. In addition, he is uniquely capable of connecting with new customers, which can help Dialog Groep grow further. We are delighted to welcome Marcel to our team.”
Marcel’s arrival is part of Dialog Groep’s ambitious growth plan to further expand in the coming years as a leading independent player in the field of customer interaction in the Benelux and beyond.
About Dialog Groep
Dialog Groep provides solutions and services that bring significant improvements in a matter of weeks to organizations that are experiencing customer contact challenges. Our experts understand the barriers your customers experience and can also provide the technical solutions for this, for example through digital self-service solutions. This makes customer interaction personal, without making the process complicated or time-consuming. From smart forms and personalized, interactive video to conversational intelligence integrated with digital authentication, nothing is too crazy for us.
Dialog Groep cooperates with the most prominent innovative software companies and market leaders in the field of (digital) customer communication. As a result, we are independent and select the right solution for our clients. Always with the same dedication and focus on the ultimate customer experience.