INTERACTIVE VIDEO
Offer customers a personalized customer experience with data-driven videos that adapt to the recipient’s context.
Make a difference with video
With traditional marketing and communications, organizations are finding it increasingly difficult to achieve their goals. Emails are poorly read and unexpected phone calls are often experienced negatively. Reaching customers is therefore becoming increasingly challenging. Especially if you also expect action from your customer. Interactive personalized videos can make all the difference.
With the addition of interactive elements and links to data sources, online videos are completely tailored to customer needs, and therefore very personal! Your interactive video is very dynamic and can easily be shared on all possible channels, from QR code in a letter to push messages in an app. Now that’s efficient!
THE ADVANTAGES
CUSTOMER IS IN CONTROL
PERSONALISED OFFER
LOW COST, HIGH SERVICE
EFFICIENT AND SIMPLE
CUSTOMER IS IN CONTROL
In an interactive video, viewers decide what they want to see or what they want to click on. In this way, customers themselves are in control.
PERSONALISED OFFER
With the use of forms in an interactive video, filled-in data is used in real time to present customized offerings. Or to further personalize the next scene of a video, for example.
PERSONALISED OFFER
With the use of forms in an interactive video, filled-in data is used in real time to present customized offerings. Or to further personalize the next scene of a video, for example.
LOW COST, HIGH SERVICE
Personal explanations in an interactive video guide customers through the digital registration process. This prevents many questions and high costs for your customer service.
EFFICIENT AND SIMPLE
Create re-usable templates by editing video content with personalization options and interaction features. Efficient and simple.
EFFICIENT AND SIMPLE
Create re-usable templates by editing video content with personalization options and interaction features. Efficient and simple.
Personalized videos that respond to customer needs and adapt in real-time to create unique customer experiences. Fully automated, without feeling automated. For example, a company that already uses this increased their customer reach by 55%! With the use of forms or appointment buttons in a video, video becomes an interactive and personal experience.
OUR CLIENTS
RELEVANT ARTICLES
Aspire CEO Kaspar Roos on improving customer experience, managing digital transformation and the future of artificial intelligence
Kaspar is the CEO and founder of Aspire, a consulting firm specializing in Customer Communications Management and Customer Experience Management. Dialog Group and Kaspar have the same mission: to help companies with their digital transformation to improve the customer experience company-wide.
Customer Experience Management: 4 trends for 2023
Customer Experience Management (CXM) is a hot topic. More and more companies are recognizing that providing a great customer experience is the route to business success and growth. Is your organization ready to put CXM into practice? In this blog, read the key CXM trends of 2023.
Digital colleague Joyce: the insurance check-up from VvAA
𝗖𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲: To check whether the insurance policies are still appropriate for the situation and future dreams of its customers, VvAA periodically carries out an insurance check-up. This poses a challenge. How does the insurer keep in touch with all its insurance customers?
𝗦𝗼𝗹𝘂𝘁𝗶𝗼𝗻: To make this possible, VvAA and Dialog Group have created Digital Colleague Joyce: a process bot that discusses insurance products with customers. More than 40% of the customers who are invited go through the conversation with Joyce in its entirety. This ensures that VvAA can provide valuable aftercare 24/7, without the traditional intervention of an advisor.
Of course innovations are a wonderful way to distinguish your organization from the competition. But new technology must be safe. Fortunately, that’s not a problem. By integrating the video technology in-house with existing systems, we can meet all the requirements for data protection and processing.