Digital yet personal through interactive personalized video2024-07-26T17:33:35+02:00
Personalized interactive video

Digital yet personal through interactive personalized video

Enrich your data

How do you offer a personal customer experience when traditional marketing channels no longer work? With interactive personalized video you create video content with interactive (web) elements that are linked to already available data. In addition, you can have data entered in real-time in the video message in a form, or via other types of actions, and use this later in your video for deeper personalization. A new way of communicating that reaches your target group better, activates it faster and also immediately enriches your data.

Enrich your marketing data

The benefits of interactive personalized video:

  • Personal experience: customer data and interactive elements make it truly personal and drive the customer experience.

  • Hyper-personalization: everything can be adjusted in real time.

  • Omnichannel: Available on all channels of your choice: via email or in portals, at physical events, in letters with QR code, push messages in an app and more.

  • User-friendly: you can quickly create video messages yourself and make adjustments yourself using available templates and interaction options.

  • Analytics: clear dashboards for analyzes to better understand results, resulting in even better conversion rates.

  • Barrier-free: make your communication inclusive for users with different needs or limitations.

What customers say

Dialog Group developed a smart Digital Colleague for CROP that guides clients step-by-step through their tax return and automatically handles documents, questions, and data processing.

How CROP automated 80% of their repetitive work and served their customers faster and more accurately with a Digital Colleague.

Bert Sonneveld - de Vereende 1200x850 | Dialoggroup

Dialog Group implemented a smart iDEAL integration with QR codes in letters and clickable links in emails for this insurer. The result? Customers can now pay with one click of a button, without complicated manual transfers.

Customer testimonial: Bert Sonneveld – de Vereende

Guy-polman-color-vvaa edit

The final solution was developed with the help of Dialog Group, behavioral psychologists, conversation designers, advisors, Customer Care employees and growth hackers. Thanks to this collaboration, process bot Joyce to life: our Digital Colleague.

Guy Polman
Manager Service Desk VvAA

Frequently asked questions about 'Interactive personalised video':

What interactive elements can I use with interactive personalized video?2024-10-03T10:14:37+02:00

The possibilities are quite extensive. You can combine most (web) elements with video, such as: buttons, multiple choice, checkboxes, input fields, etc. The strength of our solution lies in the fact that you simultaneously inform people, let them complete data and the viewer of the video can do it independently. pace through a (sales) process. In fact, he is in the driver's seat and determines his own video journey within the video. A demo? That's possible, please touch with with us!

How do I measure the success of the videos?2024-10-03T10:14:27+02:00

In addition to clear dashboards for measuring video engagement, our solution also offers export and integration options. Reading results into Power BI, for example, is therefore no problem.

What could my organization use interactive personalized video for?2024-10-03T10:14:18+02:00

Some examples:

  • Explanation about a (new) product or service or changes thereto
  • Activation of your target group
  • Onboarding of new customers
  • Making agreements including explanation of necessary preparations
  • Taking out new insurance and going through the policy conditions
  • Training for new employees
  • Invitations to an event where the recipient can indicate interests in advance in an interactive way
  • Feedback and surveys
Can I also use this tool in education or for purposes other than sales & marketing?2024-10-03T10:14:10+02:00

Yes, interactive personalized video can be used everywhere to make communication (more) understandable and to aim for (better) activation. A video message is on average 7x more powerful than an email, for example. And a picture says more than 1.000 words. Can you imagine how much more powerful this is if, as an organization, you make communication interactive and truly personal in this way?

Contact us

We help your organization on its way to the best customer communication and digital customer interaction, with the greatest time and cost savings. We ensure that everything is digitally accessible for your customers. Leave your details and we will contact you.

Tip: with additional information we can help you in a more targeted manner.

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