Bunnik / Monza, April 17, 2026 Dialog Group announces a strategic investment in M2SC Italy, a leading Italian specialist in Customer Communication Management (CCM), Customer Experience Management (CXM), and accessibility solutions. The transaction starts with a minority stake, with M2SC continuing as “M2SC, part of Dialog Group”, and grows into a full acquisition within two years, with which ultimately Dialog Group Italy is formed.
With this step, we strengthen our pan-European presence and our ability to support international customers with compliant, accessible, and personalized customer communication. The partnership with M2SC, which operates from Monza and Rome, enhances our capacity to serve international customers with local expertise, greater scale, and deeper technological capabilities across multiple countries.
Both companies operate in the same core markets and sectors, serving tier-1 and tier-2 organizations in financial services, utilities, telecommunications, and the public sector. Our technological foundation, strategic partnerships, and focus areas align closely, particularly in the fields of CCM, CXM, and accessibility. As part of the integration, these capabilities will be embedded in our international competence teams.
The acquisition of M2SC is a strategically important step for Dialog GroupIt strengthens the company's capabilities in crucial areas such as data integration and security, while the expansion into Italy further underscores the pan-European ambitions. As organizations face increasing regulatory pressure and higher customer expectations regarding accessible, personalized, and compliant communication, robust software solutions – combined with scale and local market expertise – become decisive competitive advantages.
Kaspar Roos, founder and CEO of market research agency Aspire CCS –
For M2SC and its customers, the transaction means access to additional knowledge, capacity, and long-term continuity. Moreover, M2SC expands its portfolio with services and intellectual property from Dialog Group, including data quality and data integration, software development, API integrations, IT security, cloud computing, and our process chatbot technology Digitale Collega.
Together we will Dialog Group and M2SC accelerate the development of services in the areas of process automation, orchestration, advanced data capabilities, and the deployment of AI in customer interaction.
TOTAL SCOPE
~85 professionals within both organizations
ANNUAL TURNOVER
~USD 15M for draft, capacity, and innovation
With the acquisition of M2SC, we can support international clients even better while simultaneously further deepening our expertise in customer interaction technology. Equally important is that economies of scale allow us to innovate faster. I look forward to building an even stronger future together.
Patrick Roelandt, CEO of Dialog Group
