EAA Compliance in 8 steps: a practical guide for financial organizations 2025

What does the EAA for your organization?

On June 28, 2025 ging the European Accessibility Act comes into effect. For most financial organisations, this feels like yet another compliance obligation on top of all the others – GDPR, cybersecurity, AI legislation. And while your team is already on edge, here comes another deadline that you’re probably not prepared for. You know you have to do something with it, but the question is: what exactly? And More importantly, where do you start? We'll show you in this article!  

1. Awareness and organization

Before you start with technical changes, it is important to know who will be responsible for EAA compliance. Is it IT, because the website needs to be adjusted? Marketing, because the communication needs to be different? Or is it customer service or legal? EAA affects almost all departments of an organization – so make sure there is awareness created is shared with all stakeholders. Also ensure that a person ultimately responsible is appointedwho keeps things in check.

2. Inventory: what is covered by the EAA?

Secondly, it is important to map out which specific components within your organization must comply with the EAA. Think of all on- and offline touchpoints that customers come into contact with. For example:  

• Websites and apps 
• PDF documents (general terms and conditions, invoices, contracts) 
• Customer portals 
• Emails and newsletters 
• Digital support (chatbots, instructions) 
• Etc. 

3. Analyze and prioritize

Do you have a clear overview of all the touchpoints that customers see? Then it is time to map out how accessible each component is. Your online channels, domains, portals and the documents that are included in them are the most important pillars for your organization - and therefore a good starting point.  

You can do a quick scan to test these domains (including documents) on the current state of affairs compared to the EAA. Do they comply with the legislation, or is there still something missing? Then you work through this list:  

• Static documents (such as general terms and conditions and brochures, many organizations start here because it is easier to realize)  
• Transactional documents (such as invoices and contracts, more challenging due to data and personalization)
  Tip: start with the ten most requested documents!  
• Inventory all bronze systems where documents are created and compare the impact of 'Accessibility by Design' or 'Accessibility as a Service'. 
• ask a roadmap on, including deadlines, for different components, channels and stakeholders. 

4. Technical implementation 

Now that you know what you need to adjust per component, it's time for the 'how'. Fortunately, the manual fiddling is kept to a minimum - there are online tools that allow you to map the workload on your website. Need a certificate? These tools can also arrange that in no time. Configure the 'Accessibility Tooling' on your online channels and set up the management of this properly, so that a new scan is performed monthly.  

Then determine your approach for each document type:  

• Tagging for screen readers 
• Structure of headings and paragraphs  
• Make lists, hyperlinks and tables accessible 
• Ensure correct reading order 
• Add Alt Text to Images  
• Define the language and title  

Tip: take a post-composition approach: add accessibility afterwards without disrupting your IT landscape. Choose technology that fits your situation – not what is trendy, but what works. On-premise or cloud? Built-in or as a service? Make that choice based on what you have. Make sure it is used: integrate into existing processes, train your people, arrange management. 

5. Training and awareness

Make sure the whole company is involved. All stakeholders need to know what is expected of them – the EAA is a company wide legislation and only together will you implement it properly! Therefore, join forces between departments: train your content creators and developers in accessibility principles. Create clear guidelines for all new content. And the bmost importantly, make sure everyone understands why this is important. It concerns 4,5 million people in the Netherlands dathey are potential customers, not statistics. 

6. Testing and Validation

Is everything ready to use? Then take the test on the sometimes with users with disabilities – they know inmers what works and what doesn't. Use automated tools, but don't blindly rely on them. Validate against official standards such as WCAG 2.x and PDF/UA. Tools help, but people determine whether it is truly accessible.

7. Monitoring and maintenance

When everything finally becomes real goed status, it is important to also set up continuous monitoring here – does the accessibility remain as high as it was intended? Set up a process for periodic checks to test this and provide a feedback mechanism for the users. Make it part of your standard processes, not an annual cleanup.

8. Seize business opportunities

Once the EAA is properly implemented, it also brings a lot of opportunities. Namely: a much larger market reach - for example, the four million elderly who can now suddenly access your communication. In addition, you strengthen your image as an inclusive organization through the EAA to perform well. win-win!  

Take the EAA quick scan with Dialogue Group 

The EAA is a complex law with many implications for your channels and customer communications.   

To help with this, we have developed a quick scan that will give you a clear insight into your current situation within two weeks:  

✔️ An interactive workshop with your core team
✔️ In-depth analysis of your digital channels and documents
✔️ Concrete roadmap to compliance
✔️ Practical tools and checklists 

Read more about the quick scan >  

Start your EAA Quick Scan

Do you want to know what the European Accessibility Act means for your organization? Please contact us via the form below for a no-obligation conversation for the EAA scan.